Thursday, October 20, 2005


Danica Patrick's current marketing prowess has resulted in Rahal-Letterman Racing signing a new sponsorship deal with the global Proctor & Gamble corporation.

Proctor & Gamble will use the 2005 Indianapolis 500 rookie of the year to promote its new Secret Anti-Perspirant/Deodorant and Body Spray Collection.

The cornerstone of the partnership will place the logo of Secret Anti-Perspirant/Deodorant and Body Spray Collection on Rahal Letterman Racing's #16 Argent Mortgage Pioneer Panoz-Honda driven by Patrick and on her race uniform. In addition, Patrick will appear in Secret's marketing campaign.

Click here for Maria Sharapova, another athletic hottie!